Agency: WE Codeword
Client: Alibaba.com, Chinese multinational e-commerce retailer
Role: UX design, UI design, wireframing, user flows.
Problem: Alibaba asked us to build a B2B seller hub for US sellers as the company continues its expansion into the states. Some of our considerations included an experience that collects seller data immediately upon landing, showcasing global news, and displaying user stories that humanize and legitimize the brand.